To update the existing Shrapnel Design identity, collateral products, website and packaging while maintaining the strong brand attributes Shrapnel has built. In addition, Shrapnel wanted to get more out of their website by offering online sales for their products.
Solution:
Working closely with the client we identified the core values of the company and measured the brand metrics. Our main focus was then to tighten the brand, extend the packaging and create a user-friendly web experience for customers to purchase and customize these hi-quality screw-post portfolios online.
Result:
Strong identity that covers all relative touchpoints from brand to consumer. A fully integrated e-commerce website, complete with guideline package for in-house client consistency.
What Our Client Thought:
Really happy with the end result, or should I say ecstatic! The ecstatic studio kept on target with how I wanted my brand displayed and managed the process throughout seamlessly. Took a lot of the guess work out on where to start, organize, etc.
